There are countless aspects to creating a healthy business and artisans/makers have some unique struggles that deserve dedicated attention and personal support.
The internet and social media is overflowing with information and generic advice - much of it targeted at makers. Even more of it focusing on small businesses. And much of it is exceptionally good and useful, but most of it - not so much.
Honestly, though, even the useful content feels disjointed and often vague to the real people who are the entrepreneurs, the makers and artisans. It might make sense, and even speak to your deepest emotions.
But how to put those gems of wisdom to work and actually make it all happen as a unified, organic whole business often feels hopeless.
Together We Rise
I want to change that. And as a local Arizona artisan and business-woman, I know from personal experience, that what's missing is the face-to-face, human dialogue and partnership.
We need the opportunity to connect with real people. We need local connections and resources.
When we know each other, trust each other, and have access to a meaningful knowledge-base, we can help find solutions to very real challenges that work in the context of our community and culture where we are doing business.
Personal contact and shared experiences will allow us to foster a strong local community which in turn lifts each of us up a little closer to our dreams.
We need support and a network. Big Ideas. Big Energy. We need a Mastermind Group.